Sony Combines Marketing Teams, Taps Biggers
5 Oct, 2009 By: Billy Gil
Alison Biggers
Sony Pictures Home Entertainment (SPHE) is uniting its domestic and international marketing teams into a single worldwide marketing group and has named Alison Biggers, previously head of the international marketing team, SVP of worldwide marketing.
Biggers has served at SPHE for 10 years and previously was at MGM Home Entertainment. Emma Pemberton also has been named VP of international marketing, reporting to Biggers.
Additionally, the team will include Melanie Watson, director of international marketing for new release and acquisitions; Jerome Adams, director of international marketing for family, catalog and TV; Jennifer McCaslin, manager of international marketing for Columbia Pictures and Screen Gems; and Jamie Fieldman, assistant manager of international marketing.
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