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Best Buy Bows $6.99 Blu-ray Disc Titles on Cyber Monday

30 Nov, 2009 By: Erik Gruenwedel, Billy Gil

Cyber Monday (the Monday after the Thanksgiving weekend) sees plenty of deals on consumer electronics and DVD Blu-ray Disc, including free shipping, spearheaded by Best Buy Co.

The Minneapolis-based No. 1 consumer electronics retailer touted 40 Blu-ray titles online from $6.99, including Hellraiser, Children of the Corn, Henry Poole Is Here, Underworld and Sleepwalking.

The discounts represent savings of nearly 13% from previously announced Black Friday (Nov. 27) specials.

Best Buy has aggressively sought to make Blu-ray players and movies a key retail driver this holiday season, including implementation of special Blu-ray displays, store signage and promotions in select stores. Best Buy is holding sales on Blu-ray players from Sony, Panasonic, LG (each $129.99) and Samsung ($149.99), as well as higher-end players from Samsung and LG from $229-279. TV deals range from a 720p 19-inch Proscan TV for $159.99 through 22-inch 720p TVs from Toshiba ($279.99) and Samsung ($336.99) up to a 1080p Panasonic Viera 64-inch Plasma TV for $2,499.99. Free shipping is offered on all sales $25 and up.

Best Buy also is offering other sales on Blu-ray (X-Men Origins: Wolverine for $9.99, The Terminator for $7.99, Heathers for $14.99) and DVD (Entourage: The Complete Fifth Season for $9.99, Aliens in the Attic for $9.99, Paul Blart: Mall Cop for $6.99 and Casino Royale for $3.99).

Cyber Monday Sales Projected Up

According to a survey conducted for Shop.org by BIGresearch, 96.5 million Americans plan to shop on Cyber Monday this year, up from 85 million in 2008.

A survey released last week found that nearly nine in ten (87.1%) retailers would bow special promotions for Cyber Monday, up from 83.7% last year and 72.2% in 2007. The most popular promotions are expected to be specific deals (42.9%), one-day sales (32.9%), and free shipping on all purchases (15.7%).

Half of retailers (50.0%) distributed promotions and deals to shoppers through a special Cyber Monday e-mail.

“While many companies don’t mind employees shopping online over their lunch hours, high unemployment and concerns over job security may cause more people to shop this Cyber Monday from the comforts of their own home,” said Phil Rist, EVP, Strategic Initiatives, BIGresearch.

According to the survey, 41% of Cyber Monday shoppers planned to hit the web early in the morning, with nearly as many (38%) planning to shop late morning. In addition, one-third of Cyber Monday shoppers (33%) will shop in the early evening or late evening (23%).

More Deals

WalMart.com has offered a 720p Sony Bravia 32-inch LCD HDTV (KDL-32L504) for $398, the 1080p Sony Bravia 46-inch 1080p LCD (KDL-46S504) for $848, the 1080p Sony Bravia 40-inch LCD (KDL-40S504) for $658, the 1080p Sceptre 46-inch LCD (X46BV) for $698, the 720p Samsung 22-inch LCD (LN22B350) for $248, the 1080p RCA 52-inch LCD (L52FHD38) for $998, a Magnavox upconverting DVD player for $29, the Curtis 19-inch LCD/DVD Combo (LCDVD194A) for $198, the 720p Sceptre 37-inch LCD (X370BV-HD) for $428.00, the 720p Panasonic 32-inch Viera LCD (TC-L32X1) for $398 and the 1080p Panasonic 42-inch Viera Plasma HDTV (TC-P42S1) for $898. Wal-Mart also offers a PlayStation 3 bundle (with PS3 games Batman: Arkham Asylum and InFamous as well as The Dark Knight Blu-ray Disc and a Sony Blu-ray remote) for $369.

Target.com offers free shipping when customers spend $50 on more than 125,000 select items, including free shipping on all Vizio TVs. Deals include a 1080p 47-inch Philips HDTV (47PFL6704D/F7) for $999.99, advertised as lower than Amazon’s price, as well as a 1080p 32-inch Vizio HDTV for $399.

Amazon.com offers The Reader (DVD $10.49), The Office: Season Four (DVD $19.49), Coraline (Blu-ray $16.99) and the movie version of Sex and the City (Blu-ray $13.99), among other home video; Guitar Hero 5 standalone software for Xbox 360 and PS3 ($29.95 each), among other games; and Samsung LCD TVs from $249.99 to $1,399.99, among other deals in electronics.

CircuitCity.com has such deals as a 720p Vizio LCD (VA26L) for $279.99; and TV/Blu-ray player bundles from Toshiba (46-inch TV, $1,099.98), Samsung (52-inch TV, $1,319.98) and Sony (52-inch, with PS3, $1,469.98).

Costco.com offers free shipping on select Xbox 360 titles as well as LCD TVs from Hannspree (28-inch, 1080p, $299.99) and Proscan (40-inch, 1080p, $499.99).

Other deals include 15% off one item at Barnes & Noble and a buy one get one 60% off deal at Borders.

Additionally, Overstock.com is holding a “25 Days, 25 Deals” promotion from Dec. 1 through Dec. 25 in which a new deal will be posted to the site every day for that time period. On Cyber Monday the site began discounting items such as Star Trek on DVD for $8.99. 

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