Lionsgate, Samsung Partner to Distribute 3D Blu-ray Movies9 Jan, 2013 By: Erik Gruenwedel
Lionsgate Jan. 9 said it is partnering with Samsung Electronics to expand the availability of theatrical titles in 3D for the home entertainment market.
Specifically, Lionsgate will re-release action films Game, Crank and Bangkok Dangerous, as well as horror-thriller The Descent in 3D — the first in a series of box office titles earmarked for 3D home release. The aforementioned titles were previously released on DVD, Blu-ray Disc, electronic sellthrough and transactional VOD.
Samsung is touting new 3D image processing technology included in its 2013 Internet-connected smart televisions.
“The home entertainment market is ripe for a premium technology like 3D, and consumers have consistently demonstrated their willingness to pay for added value,” Jim Packer, president of worldwide television and digital distribution with Lionsgate, said in a statement. “[We are] committed to being an innovator in enhancing the quality of the home entertainment experience for our consumers, and Samsung is an ideal partner to help us fill the release pipeline with commercially exciting films in the best 3D picture quality.”
3D growth in the home entertainment grew significantly in 2012, with three times as many 3D Blu-ray releases than in 2011. In addition, 3D television households nearly doubled to an estimated 6.4 million from 3.5 million in 2011.
“As an innovative market leader in TV, Samsung continues to invest in building a robust 3D home entertainment ecosystem that appeals to consumers who enjoy high-quality 3D in their homes,” said Kyungshik Lee, SVP of visual display business with Samsung Electronics. “Lionsgate’s vast, high-quality content library, coupled with Samsung’s advanced 3D image processing technology, will provide the best 3D viewing experiences to Samsung smart-TV consumers.”