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Rovi Inks DivX Deal With French VOD Provider

21 Mar, 2013 By: Erik Gruenwedel, Chris Tribbey

Rovi Corp. March 21 said it signed a DivX license agreement with Hubee, a Paris-based facilitator for Internet-based video-on-demand, catch-up TV, Web TV and app operators.

Hubee will use Rovi's advanced adaptive streaming format to power digital entertainment delivery for new customer entertainment
storefronts that are expected to launch in Europe later this year.

DivX supports adaptive streaming up to 1080p high definition along with advanced features such as UltraViolet functionality, multi-language subtitles and audio tracks, trick-play track for smooth fast forward and rewind, chapter points for quick scene navigation, and resume playback across devices.

Rovi and Hubee previously collaborated to launch an entertainment service for French telecommunications company, Free. The service enables Freebox TV subscribers to purchase and stream Disney movies and ABC TV shows to their set-top boxes. Using DivX(R) technology, subscribers may also download a digital copy of the content to watch on PCs (Windows and Mac) or any of the 750 million DivX certified devices available, including digital TVs, Blu-ray Disc players, video game consoles and mobile phones.

Separately, Rovi said that Changhong, a consumer electronics manufacturer in China, selected DivX for its digital TVs.

The agreement marks a significant milestone for Rovi, as it has now secured licensing agreements with the top five DTV brands in China. These deals should help drive consumer access to a wide range of premium video content in the DivX format.

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