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Kaleidescape Movie Store Launches in the U.K.

6 Jun, 2013 By: Erik Gruenwedel

Digital platform selling Warner new releases with UltraViolet functionality bowed in the U.S. last December

Movie disc-storage company Kaleidescape June 6 bowed its eponymous online movie store in the United Kingdom featuring more than 800 Warner titles.

Digital purchases require ownership of the $14,000 Kaleidescape system, which includes a player and server with a hard drive capable of storing 325 BD titles or 1,200 DVDs. Additional networked players cost $3,000 each.

Warner Bros. Digital Distribution is the first to license digital content for sale in the U.K. through the Kaleidescape Store, offering more than 400 films and 450 television episodes.

Similar to the U.S. service, digital titles are billed as offering Blu-ray caliber 1080p resolution and Dolby TrueHD and DTS-HD Master Audio, in addition to director’s commentary, alternate endings, deleted scenes and documentaries.

Kaleidescape also licensed the UltraViolet rights for inclusion with most Warner titles. Once a movie is purchased through the platform, it can be automatically added to the customer’s UV account, and then viewed through any participating UltraViolet retailer service, including Flixster.com, which is owned by Warner.

Kaleidescape owners also can upgrade their DVDs to HD digital files for a fee.

"Now film fans have a new way to purchase movies electronically with the best of both worlds: at home, they’ll enjoy the highest audio and video quality. On the go, movies are available for convenient viewing on mobile devices," said Chris Law, SVP and managing director, Warner Bros. Television and Digital Distribution UK, in a statement.

Kaleidescape’s British customer base owns an average of 435 movies each, the company said.

Gary Lewis, owner of London-based custom consumer electronics installation firm Cornflake, said Kaleidescape melds physical and digital content into one device.

“There’s no longer any need to compromise the very best audio and video quality in order to get the convenience of Internet delivery. And, of course, downloads from the new service can be enjoyed with all the richness of the Kaleidescape user experience,” Lewis said in a statement.


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