Univision Bows OTT TV Service18 Nov, 2015 By: Erik Gruenwedel
$5.99 monthly service offers primetime Spanish-language programming and 72-hour DVR functionality on the Web and portable devices only
Univision Communications Nov. 18 announced the launch of Univision Now, a $5.99 monthly subscription streaming service available to non-pay-TV subs on iOS, Android devices and the Web — but not a connected TV. The annual fee is $59.99.
The service features Univision and UniMás network programming, including telenovelas, sports, news and award shows. Select primetime content is available for seven days after its linear broadcast. Subscribers have three-day DVR functionality on live streams, in addition to local news access in the New York, Los Angeles and Houston markets.
“Providing access to our broadcast networks on mobile devices is critical to our mission to entertain, empower and inform,” Tonia O’Connor, Univision president of content distribution and corporate business development, said in a statement.
Indeed, an underlining component to Univision Now is the fact over-the-air viewers without their own DVR do not have access to Univision’s TV Everywhere platform, which is reserved for pay-TV subscribers.
That reality and the fact TV Everywhere has not resonated with pay-TV subs who are increasingly migrating toward less-expensive over-the-top skinny bundle TV services such as Charter Spectrum TV Stream, Dish Network’s Sling TV (which includes Univision at a premium price), and Sony’s PlayStation Vue, among others, mandated a change.
“We now have a solution for our viewers who watch our networks over the air. Our goal is to serve all U.S. Hispanics,” O’Connor said.