Amazon Prime Offering Free Digital Access to 'The Washington Post'16 Sep, 2015 By: Erik Gruenwedel
When Amazon founder Jeff Bezos acquired The Washington Post in 2013 for $250 million, critics wrote off the acquisition as a vanity purchase by a tech entrepreneur often associated with the demise of print media, i.e. electronic books vs. paperback.
That perception could actually save the venerable newspaper.
Amazon Sept. 16 announced that Prime members can now utilize six months of free unlimited access to The Washington Post national digital edition, a subscription usually retailing for $9.99 per month. After the six-month period, Prime members can access the digital edition for $3.99 per month.
“Offering free access … allows us to connect with millions of members nationwide who may not have tried The Post in the past,” Steve Hills, GM at the paper, said in a statement.
With more than 60 Pulitzer Prizes, The Post offers readers national and international reporting, combining journalism with the latest technology.
The paper’s most noted Pulitzer occurred in the early 1970s, when reporters Bob Woodward and Carl Bernstein spearheaded an investigation into a burglary at the Democratic National Committee headquarters in Washington, D.C. — an event which mushroomed into the Watergate scandal. The reportage ultimately contributed to the resignation of President Richard Nixon.
Prime members who are not currently subscribed to the newspaper can start a free trial by visiting www.washingtonpost.com/primeoffer and signing in with Amazon credentials.
“We’re always looking for ways to enhance Prime for our members,” Greg Greeley, VP of Amazon Prime, said in a statement.