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'Star Wars' Continues Disc Sales Dominance

20 Apr, 2016 By: Thomas K. Arnold

Star Wars: The Force Awakens

It’s a powerful force: Star Wars: The Force Awakens, from Walt Disney Studios, remained the top-selling Blu-ray Disc and DVD for the second consecutive week, outselling its nearest competitor on the national home video sales charts for the week ended April 17 by more than a 10-to-1 margin.

Justice League vs. Teen Titans the latest direct-to-video animated superhero film in Warner’s DC Universe Animated Original Movies line, debuted at No. 2 on both the NPD VideoScan First Alert sales chart, which tracks combined DVD and Blu-ray Disc unit sales, and the dedicated Blu-ray Disc sales chart.

Justice League sold 9.17% as many units as the new “Star Wars” film, NPD data shows.

Lionsgate’s The Hunger Games: Mockingjay — Part 2 remained at No. 3 on both sales charts for the second consecutive week, while The Hateful Eight, from Anchor Bay Entertainment, slipped to No. 4 its third week in stores.

Rounding out the top 5 on both sales charts is Universal Pictures’ The Forest, a horror film about Japan’s fabled suicide forest that earned $26.6 million in theaters. The film stars Natalie Dormer — best known as Margaery Tyrell on the HBO series “Game of Thrones” — as a young woman searching for her sister in the ominous woods at the base of Mount Fuji.

According to VideoScan data, 74% of second-week unit sales of Force Awakens were of the Blu-ray Disc edition, down from 83% the first week.

Among new releases, Justice League vs. Teen Titans generated 59% of its first-week unit sales from Blu-ray Disc, compared with just 38% for The Forest.

On Home Media Magazine’s weekly rental chart, Sisters, from Universal Pictures, shot to No. 1 now that its 28-day holdback from Redbox kiosks is over. Another month-old title that has just become available at Redbox, 20th Century Fox’s Alvin and the Chipmunks: The Road Chip, popped up at No. 4.

The previous week’s top rental, Force Awakens, slipped to No. 2, followed at No. 3 by Paramount’s Daddy’s Home and No. 5 by Warner’s Creed.

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