'Monuments Men' Finds Place Atop Sales and Rental Charts28 May, 2014 By: Thomas K. Arnold
A flurry of new releases the week before the Memorial Day weekend — and the unofficial start of summer — pounded the national home video charts with new faces the week ended May 25, led by Sony Pictures’ The Monuments Men, a historical drama about a World War II art-rescue squad that debuted at No. 1 on both sales charts as well as Home Media Magazine’s rental chart.
The film, which stars George Clooney, Matt Damon, Bill Murray and Cate Blanchett, grossed more than $78 million at the domestic box office and topped the Nielsen VideoScan First Alert sales chart, which tracks overall DVD and Blu-ray Disc combined sales, as well as Nielsen’s dedicated Blu-ray Disc sales chart. The film also bowed at No. 1 on the rental chart, since Sony Pictures is one of the major studios that does not withhold new releases from Netflix and Redbox.
Coming in at No. 2 on both sales chart was 20th Century Fox’s 3 Days to Kill, an actioner starring Kevin Costner as a dying CIA agent with one last assignment. The film, helmed by McG, earned $30.7 million and costars Amber Heard, who most recently appeared opposite another aging action star, Harrison Ford, in 2013’s Paranoia.
3 Days to Kill sold about 62% as many discs as Monuments Men, and generated 43% of its total unit sales from Blu-ray Disc — compared with 42% for Monuments Men.
Four other new releases made the First Alert top 10 their first week in stores. Pompeii, a historical action-adventure film set against the exploding Mount Vesuvius volcano, debuted at No. 4 on First Alert (behind Walt Disney’s lingering Frozen) and No. 3 on the Blu-ray Disc chart. The film, which earned $23.2 million, generated 48% of its total unit sales from Blu-ray Disc.
The urban comedy About Last Night, from Sony Pictures, rode its $48.6 million box office haul to a No. 5 debut on First Alert (No. 6 Blu-ray). Anchor Bay’s Vampire Academy ($7.8 million) bowed at No. 6 on First Alert and No. 8 on the Blu-ray Disc chart. And the ‘G’-rated direct-to-video family comedy Sophia Grace & Rosie’s Royal Adventure, from Warner Bros., entered the First Alert chart at No. 8, with the Blu-ray Disc version accounting for just 11% of total unit sales.
The previous week’s top seller, Lionsgate’s I, Frankenstein, slipped to No. 7 on First Alert (and No. 5 on the Blu-ray Disc chart).
On Home Media Magazine’s rental chart, the top-renting Monuments Men was followed at No. 2 by Pompeii, with the prior week’s top rental, Universal Studios’ Ride Along, slipping to No. 3.
Rounding out the top five rentals: About Last Night debuted at No. 4, with 20th Century Fox’s The Secret Life of Walter Mitty slipping to No. 5 from No. 2 the prior week.