HBO Bowing 'Vice News Tonight'10 Oct, 2016 By: Erik Gruenwedel
Nightly newscast aims to break from traditional anchor-centric format
After reported delays, HBO Oct. 10 debuts “Vice News Tonight,” a nightly 30-minute newscast that jettisons the traditional anchor in favor of correspondent-reported field stories, newsmaker interviews and profiles, animation and graphics, and “from-the-desk” reports.
VNT is targeting millennials and mobile viewers not currently watching nightly news on the TV. As a result, the program is streaming on HBO Now as well as TV Everywhere app HBO Go.
Parent Vice Media is no stranger to courting mainstream media. Founded in 1994, it recently inked a deal with Disney-owned ESPN to distribute sports-themed films, in addition to a separate pact with Canadian pay-TV operator Rogers Communications.
Disney in 2015 invested $200 million — twice — in Vice, which equated to less than 10% stake in the company valued from $4 billion to $4.5 billion.
That's big money for a company that in 2013 sent Dennis Rodman to North Korea as a stunt to meet dictator Kim Jong-un and participate with other U.S. players in an exhibition basketball game.