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Apple TV Gets HBO Go, WatchESPN

19 Jun, 2013 By: Erik Gruenwedel

Apple says the iTunes Store sells more than 800,000 TV episodes and 350,000 movies per day

Apple June 19 said its Apple TV media player now has apps for HBO Go and WatchESPN, which allow authenticated viewers to access content streamed to connected devices.

HBO’s TV Everywhere platform heretofore had been notably absent from Apple’s streaming media player. The device, along with Roku, connected Blu-ray Disc players and video game consoles, remains among the top consumer electronics devices linking the Internet to the television.

HBO Go affords subscribers unlimited access to HBO original programming, movies, sports, documentaries and comedy specials, among other content.

WatchESPN gives live access to ESPN, ESPN2, ESPNU, ESPN3 and ESPN Buzzer Beater/Goal Line to those who receive ESPN part of their video subscription from affiliated multichannel video program distributors.

“HBO Go and WatchESPN are some of the most popular iOS apps and are sure to be huge hits on Apple TV,” said Eddy Cue, SVP of Internet software and services with Apple. “We continue to offer Apple TV users great new programming options, combined with access to all of the incredible content they can purchase from the iTunes Store.”

Separately, Apple said iTunes users have downloaded more than 1 billion TV episodes and 380 million movies from the platform since its 2001 launch. It said consumers purchase more than 800,000 TV episodes and 350,000 movies per day.

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