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Giving Back Before the Holidays

19 Nov, 2012 By: Stephanie Prange

Last week the Home Media Magazine staff gathered at Dress for Success Worldwide in Hollywood to donate time and money to this worthy organization.

The nonprofit promotes economic independence for disadvantaged women and provides professional attire, support and career advice to help women succeed in the workplace.

The outing and donation coincided with the publishing of our fifth annual Women in Home Entertainment section in last week’s issue, and it seemed a fitting way to celebrate the project. The staff dug into an enormous pile of donated items and helped the organization sort and size the clothes. It was a big job made a lot easier with all our hands on deck. We were so grateful for their hospitality and were delighted we could help out.

But that wasn’t the only charity outing in the industry last week. The Entertainment AIDS Alliance Visionary Awards took place at the Beverly Hilton Nov. 14, honoring David Bishop, Sony Pictures Home Entertainment president; Chris Long, SVP of entertainment and production for DirecTV; and Amazon for their longtime commitment to fighting HIV and AIDS.

EAA (formerly known as the Video Industry AIDS Action Committee) is the home entertainment industry’s homegrown charity, and its continuing vigor and success is a testament to the talent and commitment of the many wonderful people in this business. I want to commend EAA co-president David Bowers and the rest of the EAA officers and board for putting on yet another classy and well-attended event.

In the throes of the all-important fourth-quarter season, it is gratifying to see top home entertainment executives take time off to support this cause. While we keep up on Facebook, via email, text or phone, it is always nice to meet in person at such events.

Finally, two veteran video publicists, Vicki Greenleaf and Dorrit Ragosine, announced a new firm last week devoted to helping nonprofits, Social Change Public Relations & Marketing. I’m sure many will benefit from their expertise.
Goodwill was in ample supply on the eve of the holiday season.

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About the Author: Stephanie Prange

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