'Walking Dead' Gets Lively27 Aug, 2013 By: John Latchem
Retailers offered a slew of exclusives and promotions tied to the new releases of Aug. 27, with the most notable being those for Anchor Bay’s The Walking Dead: The Complete Third Season.
Best Buy offered an exclusive Blu-ray combo pack of the season that also included the DVD. Target offered the Blu-ray with special steelbook packaging.
Walmart offered both the “Walking Dead” DVD and Blu-ray with an exclusive Songs of Survival CD.
For Warner’s The Great Gatsby, Target offered 20 minutes of exclusive bonus content, plus $5 instant savings when the movie was purchased with the paperback of the original book (priced at $12).
Target also included more than 25 minutes of exclusive bonus content with Paramount’s Elementary: The First Season.
For those buying Paramount’s Pain & Gain, Best Buy offered a 50% discount on the G.I. Joe: Retaliation Blu-ray combo pack.
In addition, Best Buy offered an exclusive Opie shirt for $5.99 (regularly $19.99) with the purchase of Fox’s Sons of Anarchy: Season Five.
Best Buy also touted $8 Planes movie cash with the purchase of Disney’s new Super Buddies.
Walmart offered a limited-edition gift set of Universal’s Barbie Mariposa & the Fairy Princess DVD with a butterfly finger puppet for $14.96.