Screen Media Snags Brightcove for Popcornflix

20 Apr, 2011 By: Billy Gil

Independent distributor Screen Media Ventures has selected Web video platform Brightcove for its online video service, .

The service started in March and offers hundreds of theatrical and independent movies to U.S. viewers, with Canada and international to follow. Popcornflix is ad-supported and has 200 films to watch for free, and aims to have 1,000 films by the end of the year.

“Popcornflix is focused on streaming movies in the highest-quality digital resolution possible to ensure we are providing the optimal viewing experience for all of our visitors,” said Gary Delfiner, SVP of digital distribution for Screen Media Ventures. “Brightcove sets the standard for high quality in the video industry. The range of options the company offers for delivering ad-supported, long-form content across multiple platforms makes this an ideal partnership both now and in the future.”

Brightcove’s platform provides the videos with third-party ads and the ability to share on social networks via links to Facebook and Twitter. It also extends the possibility of adding Popcornflix to mobile devices and connected TVs and set-top boxes, although no such deals have been announced.

About the Author: Billy Gil

Screen Media Snags Brightcove for Popcornflix

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About the Author: Billy Gil