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‘Hulk’ Smashes the Charts

30 Oct, 2008 By: Thomas K. Arnold

The Incredible Hulk

The home video charts were painted green last week, as Universal Studios Home Entertainment’s The Incredible Hulk debuted at No. 1 on all three charts.

The summer theatrical hit, an actioner closer to the Marvel Comics character upon which it was based than Ang Lee’s 2003 version, bumped the previous week’s triple-crown winner, Paramount’s Indiana Jones and the Kingdom of the Crystal Skull, to the No. 2 position on all three charts.

The Incredible Hulk, which earned $134.5 million in U.S. theaters, handily took the top spot on the Nielsen VideoScan First Alert sales chart the week ended Oct. 26, selling more than four times as many copies as the next-highest-ranked debutante, The Strangers, also from Universal, which bowed at No. 3.

The Incredible Hulk also topped Home Media Magazine’s video rental chart for the week ended Oct. 26, although in rental stores it only generated about twice as many transactions as The Strangers, which also bowed at No. 3.

Hulk scored its third win on the Nielsen VideoScan Blu-ray Disc chart.

Four weeks after its release, Paramount’s Iron Man maintained an iron-fisted hold on the charts. The summer blockbuster — also based on a Marvel Comics character — finished the week as the country’s No. 4 seller and renter, while on Blu-ray Disc it held fast at No. 3, one notch higher than The Strangers.

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