Free Can of Stain Remover With 'Meatballs 2' Disc Purchase4 Mar, 2014 By: Erik Gruenwedel
WD-40 Company has partnered with Sony Pictures offering consumers of animated comedy Cloudy With a Chance of Meatballs 2 on Blu-ray or DVD a free can of Spot Shot carpet stain remover.
Meatballs 2 was the top-selling new release during the first week following its Jan. 28 retail launch, according to Nielsen VideoScan.
The sequel, which grossed $119.6 million at the domestic box office, finds inventor Flint Lockwood on a search for his prized creation: a machine that turns water into food, causing cheeseburger rain and spaghetti tornadoes. Lockwood soon learns that his invention is now in the wrong hands, creating food-animals called foodimals.
Spot Shot is also being integrated into several areas of the movie’s ongoing retail promotion. Consumers visiting Spot Shot’s Facebook can enter a giveaway for a chance to win the DVD and a can of Spot Shot.
“Cloudy With a Chance of Meatballs 2 is a fun tale where food comes to life and runs wild, and our partnership provides a fun opportunity to show off how Spot Shot easily eliminates even the toughest carpet stains,” Tim Lesmeister, VP of marketing at WD-40 Co., said in a statement.