Top 20 Blu-ray Market Share for the Week Ended 10/21/12

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Related topics: Market Share,3D, Blu-ray Disc, News, Research, Top Sellers

Rank	Title	Studio	Share*
1	The Dictator	Paramount	80.51%
2	Titanic	Paramount	75.75%
3	Prometheus	Fox	70.31%
4	E.T. — The Extra-Terrestrial	Universal	69.06%
5	Madagascar	Paramount/DreamWorks	60.41%
6	Madagascar: Escape 2 Africa	Paramount/DreamWorks	59.65%
7	Moonrise Kingdom	Universal	57.07%
8	Madagascar 3: Europe's Most Wanted	Paramount/DreamWorks	56.26%
9	Taken	Fox	54.51%
10	Battleship	Universal	51.39%
11	The Avengers	Disney/Marvel	49.77%
12	The Nightmare Before Christmas	Disney	46.92%
13	Snow White and the Huntsman	Universal	45.65%
14	The Cabin in the Woods	Lionsgate	45.45%
15	The Hunger Games	Lionsgate	39.57%
16	Chernobyl Diaries	Warner	38.66%
17	That's My Boy	Sony Pictures	37.33%
18	The Walking Dead: The Complete Second Season	Anchor Bay	35.36%
19	Mad Men: Season Five	Lionsgate	34.53%
20	Paranormal Activity Three-Movie Collection	Paramount	32.61%

Source: Nielsen VideoScan First Alert
*Percentage of sales of a title in the Blu-ray format
	Note: Concurrent DVD & Blu-ray Releases Only. This is a list of titles appearing in the overall top 50 for which consumers have equal chance to buy either the DVD or Blu-ray. Titles receiving a recent Blu-ray-only release are omitted.

3D Market Share
Share**	Title	Studio
32.66%	Avatar	Fox
30.53%	Titanic	Paramount
22.70%	Prometheus	Fox
14.32%	The Avengers	Disney/Marvel
13.45%	Madagascar 3: Europe's Most Wanted	Paramount/DreamWorks
6.23%	The Lorax	Universal
5.97%	The Nightmare Before Christmas	Disney
3.33%	Coraline	Universal

Source: Nielsen VideoScan First Alert
**Percentage of overall unit sales of a Top 50 title in a 3D format

3D Market Share