Top 20 Blu-ray Market Share for the Week Ended 05/06/12
| Rank | Title | Studio | Share* |
| 1 | The Incredible Hulk | Universal | 75.26% |
| 2 | Immortals | Fox | 61.19% |
| 3 | Iron Man 2 | Paramount | 58.60% |
| 4 | Iron Man | Paramount | 57.12% |
| 5 | Captain America: The First Avenger | Paramount | 56.06% |
| 6 | Thor | Paramount | 54.44% |
| 7 | Mission: Impossible — Ghost Protocol | Paramount | 54.28% |
| 8 | Hugo | Paramount | 51.31% |
| 9 | The Hangover Part II | Warner | 50.78% |
| 10 | Harry Potter and the Deathly Hallows — Part 2 | Warner | 50.72% |
| 11 | The Adventures of Tintin | Paramount | 49.55% |
| 12 | Haywire | Lionsgate | 49.13% |
| 13 | The Darkest Hour | Summit | 47.20% |
| 14 | Contraband | Universal | 46.29% |
| 15 | Beauty and the Beast | Disney | 41.96% |
| 16 | The Girl With the Dragon Tattoo | Sony Pictures | 41.71% |
| 17 | Bambi | Disney | 41.46% |
| 18 | The Lion King | Disney | 41.07% |
| 19 | Cars 2 | Disney | 40.93% |
| 20 | Lady and the Tramp | Disney | 39.95% |
| Source: Nielsen VideoScan First Alert | |||
| *Percentage of sales of a title in the Blu-ray format | |||
| Note: Concurrent DVD & Blu-ray Releases Only. This is a list of titles appearing in the overall top 50 for which consumers have equal chance to buy either the DVD or Blu-ray. Titles receiving a recent Blu-ray-only release are omitted. | |||
3D Market Share |
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| Share** | Title | Studio | |
| 40.53% | Harry Potter and the Deathly Hallows — Part 2*** | Warner | |
| 17.51% | The Darkest Hour | Summit | |
| 16.29% | Captain America: The First Avenger | Paramount | |
| 15.84% | Hugo | Paramount | |
| 14.83% | Thor | Paramount | |
| 14.55% | The Adventures of Tintin | Paramount | |
| 13.26% | Immortals | Fox | |
| 11.16% | Born to Be Wild | Warner | |
| 8.12% | Cars 2 | Disney | |
| 7.89% | Puss in Boots | Paramount/DreamWorks | |
| 6.74% | The Lion King | Disney | |
| 6.32% | Beauty and the Beast | Disney | |
| 4.35% | Tangled | Disney | |
| Source: Nielsen VideoScan First Alert | |||
| **Percentage of overall unit sales of a Top 50 title in a 3D format | |||
| ***Best Buy Exclusive | |||
