IFC Midnight Films to Hit VOD Day-and-Date With Fantastic Fest Premieres
14 Sep, 2010 By: Billy Gil
IFC Films’ genre label IFC Midnight has partnered with Austin’s Fantastic Fest, the largest genre film festival in the United States, taking place Sept. 23-30. The movies will screen at the festival and will simultaneously be available through the movies-on-demand platform of cable systems such as those from Cablevision, Comcast, Cox Communications, Time Warner Cable and Bright House, hitting about 40 million homes.
Films acquired through the deal include Philip Ridley's devilish thriller Heartless, starring Jim Sturgess; Abel Ferry's High Lane, about a mountain-climbing trick gone wrong; Josh Reed’s Australian horror film Primal, about a girl who becomes feral after bathing in a watering hole in the outback; and Simon Rumley’s Red, White & Blue, about a nyphomaniac girl whose past conquest comes back to haunt her. They join previously announced Fantastic Fest 2009 acquisitions for the initial IFC Midnight offering, including The Human Centipede, The Good the Bad and the Weird and Doghouse.
“Following our successful day-and-date on demand partnerships with SXSW and Sundance, which have included several genre films, a partnership with Fantastic Fest is the next logical step,” said Jonathan Sehring, president of IFC Entertainment. “Tim League (CEO of Alamo Drafthouse and co-founder of Fantastic Fest) has cultivated some of the genre's most enthusiastic fans, and Fantastic Fest is an ideal festival with which to launch these four amazing films nationwide.”
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