‘Tron’ Among Disney’s 2011 3D Blu-ray Release Slate3 Jan, 2011 By: Erik Gruenwedel
Walt Disney Studios Home Entertainment Jan. 3 said it plans to release at least 15 movies in 3D Blu-ray in 2011, underscoring Hollywood and the consumer electronics industry’s push to drive the popular high-definition theatrical format into the home.
The titles, which include animated classics The Lion King and Beauty and the Beast, and current theatrical releases Tron: Legacy and Tangled, will be released day-and-date and packaged together with the conventional Blu-ray version.
Tron: Legacy has generated almost $131 million at the domestic box office ($196 million globally) since its Dec. 17 release. Tangled, which was released Nov. 24, has tallied $168 million ($286 million globally) at the box office.
Additional titles include Bolt, Meet the Robinsons, Tim Burton’s The Nightmare Before Christmas, G-Force and Chicken Little. Disney last year released Alice in Wonderland, Disney’s A Christmas Carol and Step Up 3, bringing the studio’s 3D Blu-ray overall release slate to nearly 20 movies.
Each disc will include thematically linked 3D menus, 3D previews of coming-attractions trailers and an introduction to the world of Disney 3D Blu-ray featuring beloved characters Timon and Pumbaa from The Lion King.
“As our contemporary library of 3D content continues to grow, and the original artists and filmmakers meticulously ‘dimensionalize’ their work for release on the 3D Blu-ray format, we will be offering movie-lovers the most incredible in-home entertainment experience they will ever have,” said Lori MacPherson, EVP and GM, Walt Disney Studios Home Entertainment.
3D movies accounted for about 20% of the theatrical box office in 2010, according to industry figures.
London-based Futuresource Consulting estimated that 3DTVs accounted for nearly 5% of flat-panels sold in the United States in 2010, and Jim Bottoms, director and co-founder of Futuresource, credited that to a quick 35% to 40% drop in initial 3DTV prices in major markets.