Lining Up for the Latest ’Potter’12 Apr, 2011 By: John Latchem
Judging by the weekly ad circulars, retailers have big promotions planned for Warner Home Video’s April 15 release of Harry Potter and the Deathly Hallows — Part 1, the penultimate entry in the fantasy film series.
Best Buy’s launch price is $13.99 for the DVD and $16.99 for a one-disc Blu-ray. Best Buy also has an exclusive $22.99 Blu-ray/DVD/digital copy combo pack that includes a bonus disc with 65 minutes of additional content, as well as a $27.99 combo pack that includes the 24-page book A Look at the Making of The Tale of the Three Brothers. Also, fans can get previous “Harry Potter” Blu-rays for $9.99 each.
Target isn’t touting any exclusives for the new film, which is offered at $14.99 on DVD and $22.99 for the standard combo pack. But Target does have exclusive Blu-ray/DVD/digital copy combo packs for the previous six films, offered at $12.99 apiece.
Target also offers the latest re-release of the Cars Blu-ray with a $24.99 gift pack containing repainted toys of the film’s Lightning McQueen and Mater characters.
Best Buy has a $10 savings with joint purchase of the new Cars and The Incredibles Blu-rays.