The 'La La Land' Retail Waltz25 Apr, 2017 By: John Latchem
The big retail chains gave consumers their choice of three exclusive versions of the Blu-ray for Lionsgate's La La Land, with special box art for each.
Target offered an exclusive three-disc special-edition Blu-ray with 30 minutes of additional content on the third bonus disc. Target also offered a $5 gift card with the purchase of both La La Land on Blu-ray and the film's soundtrack.
Walmart similarly offered a three-disc version of the Blu-ray.
Best Buy offered the Blu-ray with a Steelbook case.
Best Buy also offered Steelbook packaging with the 4K Ultra HD Blu-ray of Sony Pictures' Underworld: Blood Wars.