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'Insurgent' Spirit Takes Over Stores

4 Aug, 2015 By: John Latchem


(L-R): Best Buy and Target exclusive 'Insurgent' covers.

Lionsgate's Insurgent, the sequel to last year's teen dystopia Divergent, offered no shortage of retail exclusives upon its disc debut Aug. 4.

Target offered a Blu-ray combo pack with a DVD version, exclusive box art and a bonus disc containing 45 minutes of additional behind-the-scenes material.

Best Buy offered steelbook packaging for the 3D Blu-ray combo pack and offered the steelbook Blu-ray combo pack of Divergent for $17.99.

Walmart offered DVD and Blu-ray gift backs of both Divergent and Insurgent packaged together.

Best Buy is taking $19.99 preorders for the Blu-rays of Furious 7 and Pitch Perfect 2, both from Universal. Furious 7 comes with a steelbook case, while Pitch Perfect 2 comes with a T-shirt.

 



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