Goodies for 'Mermaid,' 'Wizard,' 'Croods,' 'End'1 Oct, 2013 By: John Latchem
Target and Best Buy seemed determine to one-up each other in offering exclusives for four new titles that arrived Oct. 1.
The biggest of the new titles would seem to be the new Blu-ray edition of Disney's The Little Mermaid. Target offered a special version of the Blu-ray/DVD edition with a 32-page storybook for $24.99. Target also offered $6 off with purchase of the disc with a Sparkling Priness Ariel doll. Best Buy offered $5 off a special Little Mermaid lunchbox (regularly $9.99) when purchased with the Blu-ray.
For Warner's The Wizard of Oz 3D Blu-ray, Target offered the disc with a special lunch bag, while Best Buy offered the clasic with an exclusive collector's case.
Turning to recent theatricals heading to disc, Sony Pictures' This Is the End at Target came with an exclusive bottle opener, while Best Buy presented the Blu-ray with an exclusive bonus disc.
For Fox's The Croods, Target offered the widely available Blu-ray/DVD boxed set that included a plush toy, while only Best Buy had the special plush pack-on with the 3D version.