Household penetration of streaming players such as Roku, Apple TV, Google Chromecast and Amazon Fire TV is projected to reach 40% by 2017, according to new research from The NPD Group.
Amazon for the first time captured 25.6% of consumer spending on packaged-media entertainment in the United Kingdom for the 12 winter retail weeks ended Dec. 21, 2014, according to new data from Kantar Worldpanel. The e-commerce giant captured 24.8% during the prior-year period.