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Xbox Chooses Jinni for Video Discovery

6 Sep, 2013 By: Chris Tribbey

Xbox has picked Israeli video tech company Jinni to power entertainment discovery for TV shows and movies on Xbox Video.

“Creating the most amazing entertainment experience means always putting the customer experience first,” said Dave Alles, GM for Xbox. “Our goal is to make it effortless to get you to entertainment you’ll truly love. Pairing Jinni’s Entertainment Genome with other key advances such as conversational understanding, makes finding something to watch on Xbox as fun as watching it.”

Jinni co-founder and CEO Yosi Glick added: “The inspiration for Jinni has always been putting the user at the center of the entertainment experience, by making finding great content intuitive and fun. We are happy to be a part of the legendary Xbox entertainment experience.”

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