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Xbox 360 Teams with Disney, Sesame, Nat Geo

20 Oct, 2011 By: Chris Tribbey

Microsoft Studios has teamed with Disney, Sesame Workshop and National Geographic to bring interactive TV programming and children’s learning games to the Xbox 360.

“We know that the most effective learning environments for children are those that are engaging and exciting and that foster collaboration and a positive attitude toward learning,” said Alex Games, Ph.D. of curriculum and learning sciences expert and educational design director for Microsoft. "This new way to play allows children to learn by interacting with their favorite characters and engage with content in novel ways."

Xbox 360 is filming interactive versions of the current “Sesame Street” season in partnership with Sesame Street production, as well as new content that works with the Kinect motion control device for the gaming console. New Nat Geo WILD TV episodes also will offer Kinect learning options for children.

“Nat Geo WILD is an ideal partner for Kinect, turning passive television viewing into a creative, immersive experience where kids and families can actually interact with our unique content," said Brad Dancer, SVP of digital media and research for National Geographic Channels. "By partnering the stories, images and information from Nat Geo WILD with the Kinect platform, we are pushing the boundaries of traditional television and gaming to help inspire and train the next generation of explorers."

Microsoft Studios also announced it will work with Disney and Pixar Animation to debut new Kinect games for the Xbox 360, including The Incredibles, Ratatouille, Up, Toy Story 3 and Cars 2. All five games will allow kids to scan themselves in as a character using Kinect.

“Creating amazing games is part of Microsoft Studios' DNA, and with Kinect, we have the power to transform these experiences beyond what was thought possible," said Phil Spencer, corporate VP of Microsoft Studios. "By joining forces with iconic brands such as Disney and Pixar, Kinect and Xbox 360 can bring families together more than ever.”

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