By : Chris Tribbey | Posted: 24 Jan 2010
Starting Jan. 26 the NFL’s 2010 AFC and NFC championship games will be available for $14.95 each via Warner Archive or WBShop.com/NFL, the DVD manufacturing-on-demand service that previously had only been home to older movies and TV films that hadn’t seen a widespread DVD release.
Advertisements will be cut out of the games, and the DVDs will arrive to consumers within five days in an Amaray case and with a DVD slipcover. The Super Bowl will not be among future offerings from the NFL on Warner Archive (WarnerArchive.com) but will see a standard DVD release from Warner.
Thomas Gewecke, president of Warner Bros. Digital Distribution, said this will be a test to see what type of demand there is for NFL on-demand DVD content.
“It’s really cool from our standpoint. What’s we’ve been trying to do with Warner Archive is make content available that isn’t regularly seen,” he said. “With Warner Archive we’ve been able to make hundreds of titles available that were never previously released.
“From a technical standpoint, looking forward, expanding to a wider array of content would make a lot of sense.”