Vubiquity Buys U.K.’s FilmFlex from Disney, Sony28 May, 2014 By: Erik Gruenwedel
Acquisition marks first major move by new CEO Darcy Antonellis, ex-CTO with Warner Bros. Entertainment
Vubiquity May 28 said it has bought FilmFlex, a white-label video-on-demand platform in the United Kingdom, from Sony Pictures Television and The Walt Disney Co. Fiscal terms of the transaction were not disclosed.
Disney and Sony bowed FilmFlex in 2005 as a digital distributor to cable, broadcast and telecom operators such as Virgin Media, Channel 4, EE and TalkTalk, among others. It has processed more than 90 million VOD transactions involving 5,000 movies and TV shows.
Reston, Va.-based Vubiquity (formerly Avail-TVN) is headed by Darcy Antonellis, who most-recently was president and CTO with Warner Bros. Entertainment.
Vubiquity plans to incorporate FilmFlex’s digital storefront, assets and capabilities will be integrated into its cloud-based AnyVu platform offering transactional VOD, streaming and electronic sellthrough functionality.
“With FilmFlex, we add additional studio assets and licensing, and gain important front-end technology to enable electronic sellthrough and other monetization models for multiplatform video consumption,” Antonellis said in a statement.
FilmFlex CEO Jeff Henry and 30 employees are joining Vubiquity.