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Cox Offers NBC Programming On Demand in HD


30 rock
"30 Rock"

By : John Latchem | Posted: 08 Dec 2009


Cox Communications Dec. 8 said it would offer broadband cable subscribers free access to select NBC television shows on demand in high definition.

Atlanta-based Cox, with 6.2 million subscribers, joins Comcast Corp. as major cable operators repurposing NBC prime time network shows, including “The Office,” “30 Rock,” “Community,” “Parks and Recreation,” “Mercy,” “Saturday Night Live” and “Heroes.”

Cox also offers repurposed on-demand programming from ABC, TBS, TNT, Comedy Central, AMC, and We, among other content providers.

“[On demand] gives our customers anytime access to some of the season’s hottest programming in crystal clear HD, whenever they want it,” said Chris Pantoya, Cox VP of marketing. “Plus, the addition of ‘Saturday Night Live’ to the ‘MyPrimetime’ lineup ensures customers don’t miss any of the ‘water cooler’ moments for which that show has become so famous.”

Comcast, which last week announced it would acquire NBC Universal in a deal worth $30 billion, has said it would also continue to repurpose NBC programming via Hulu.com, the video-on-demand service co-owned by News Corp. and The Walt Disney Co.

Separately, Comcast reported that A Christmas Story ranked as the No. 1 holiday movie, besting National Lampoon’s Christmas Vacation, according to a poll of 2,500 respondents.

Other ranked on-demand holiday titles include Home Alone (Fox), A Charlie Brown Christmas (Warner), A Christmas Carol (Fox), the animated How the Grinch Stole Christmas (Warner) and Elf (Warner).

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