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Portable Gaming Staying Afloat in Economic Downturn

13 May, 2009 By: Chris Tribbey

Portable gaming is staying strong during the rough economy, and the category should remain strong for the next few years, according to new data from research firm iSuppli.

Worth nearly $6 billion in 2008, revenue from handheld video game systems is expected to hit more than $8 billion by 2013, with nearly 64 million units shipped, up from 49.4 million units in 2008.

“While the long-term growth rate isn’t staggering by any means, Nintendo’s and Sony’s platform revisions should keep their portable game console shipments growing until they are able to roll out next-generation handheld platforms,” said Pamela Tufegdzic, analyst of consumer electronics at iSuppli. “iSuppli believes Sony and Nintendo will not introduce next-generation handheld video game consoles until 2011, at the earliest.”

Last fall both Sony and Nintendo introduced updated portable gaming systems, the PSP-3000 ($169.99) and the DSi ($169.99), respectively.

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