Game Sales Down Again in April14 May, 2009 By: Stephanie Prange
Overall video game sales dropped again in April, down 17% from the same month the year before to $1.03 billion. Hardware sales fell 8% with software sales dropping 23% and accessories falling 15%, according to the NPD Group.
“While April sales might appear soft on the surface, it's important to remember that April is being compared against a month (April 2008) that realized nearly 50% growth over April 2007,” said NPD analyst Anita Frazier. “This year's performance still represents the second-best performance for the industry in the month of April, besting April 2007, which is the previous second-place holder, by 26%.”
Nintendo’s low-priced Wii sold the most consoles in the month at 340,000, with the next-generation Xbox 360 selling just a little more (175,000 units) than the aging PlayStation 2 (172,000 units). Sony Corp.’s next-gen PlayStation 3 sold 127,000 units in April.
Meanwhile, the Nintendo DS sold a whopping 1.04 million units in April, propelled by the April debut of the Nintendo DSi. Sony’s handheld competitor, the PSP, sold 116,000 units.
The video game business also took a hit in March when overall video games sales fell 17% to $1.43 billion, from $1.72 billion in the same period of 2008, according to the NPD Group data. Hardware sales fell 18%, software sales fell 17% and accessory sales fell 15%.