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Inception Media Acquires Digital Distributor


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By : Erik Gruenwedel | Posted: 27 Jan 2010


Inception Media Group, the upstart home entertainment distribution company co-founded by former Image Entertainment senior executive David Borshell, Jan. 27 said it had acquired digital distributor Trinidad Media Services.

Financial terms of the deal, which is expected to close in February, were not disclosed.

Trinidad provides digital encoding, electronic packaging and high-speed content delivery across all major online, broadcast media and video-on-demand (VOD) platforms.

The Los Angeles-based company claims its platforms enable content owners to deliver digital media to more than 20 retailers and broadcasters, including iTunes, Amazon, Netflix, Sony Playstation, Microsoft Xbox, CinemaNow, InDemand, Comcast, Echostar, Blockbuster, Hulu and Vudu.

Erik St. Anthony Pence, CEO of Trinidad, will serve as president of Inception, helping the Santa Monica, Calif.-based distributor expand the technology-driven services side of the business, according to Borshell.

Borshell, who was the former president of Image, is well versed in packaged media acquisitions, marketing and distribution.

“It is essential that we establish revenue streams that will significantly contribute toward building a secure, growing and diversified business,” Borshell said “Trinidad brings a direct pipeline into the largest online entertainment retailers and VOD providers, enabling our partners to fully exploit and maximize all digital distribution revenue opportunities.”


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