UFC 200 Streamed in 4K UHD7 Jul, 2016 By: Erik Gruenwedel
For the first time, an Ultimate Fighting Championship (UFC) event was made available for streaming in 4K Ultra-HD resolution. “UFC 200: Tate vs. Nunes,” which took place July 9 in Las Vegas, streamed in the United States and Canada with the UFC app and compatible 4K televisions, including Sony’s 4K HDR Ultra HD units. DirecTV satellite subscribers were able to access the event through their set-top boxes.
Streaming access was made possible by NeuLion Digital Platform, an over-the-top video platform used by the NFL, NBA, WSL, Univision and Tribeca Shortlist, among others.
“Live sports, delivered in 4K, is the killer app,” Nick Colsey, VP of business development for Sony Electronics.
The new HD format, which reportedly is four-times clearer than 1080p, gave viewers access to every punch, kick and takedown with greater detail, according to Edward Muncey, SVP of technology at UFC.
“With a focus on the fan experience, we are excited to provide our fans with the option to watch this historic event,” Muncey said. “This is just another way to ensure that together, with DirecTV, we are delivering a best-in-class digital experience.”
NeuLion’s partnership with UFC has increased significantly over the years. The event was the 74th UFC event delivered by NeuLion on UFC.TV, the live transactional VOD platform available in over 180 countries.
“To be the first company, with UFC, to deliver a UFC event in 4K, live, to consumers is a huge milestone for us,” said Roy Reichbach, CEO of NeuLion. “We are excited to build off this … and continue to make a huge impact in the digital industry with additional live OTT events in 4K.”