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Sprint Partners With Hulu

15 Nov, 2017 By: Erik Gruenwedel



Taking a page from T-Mobile’s pact with Netflix, rival telecom Sprint Nov. 15 said it is collaborating with Hulu to include access to the subscription streaming video service for new and existing Unlimited Freedom customers beginning Nov. 17.

Sprint subs will have access to Hulu’s limited commercials plan, valued at $7.99 monthly. T-Mobile’s unlimited family plan includes a Netflix subscription. AT&T last year began offering free HBO to Unlimited Plus data plan subs.

Co-owned by Fox, Disney, Comcast and Time Warner, Hulu offers myriad original programming, including Emmy winning “The Handmaid’s Tale,” in addition to series and movies, such as “The Good Doctor,” “This is Us,” Emmy-winning comedy “Atlanta,” “Family Guy,” “The Voice,” “Fear the Walking Dead,” and catalog fare “Seinfeld,” “Full House,” “Family Matters” and “Boy Meets World.”

“How people watch their favorite shows, listen to the latest music, and play the most popular games is changing all the time,” Roger Solé, chief marketing officer at Sprint, said in a statement.

People spend upwards of five hours daily on mobile devices — with third-party app use up 69% year-over-year, according to analytics firm Flurry. Indeed, Netflix earlier this year revealed almost 50% of its subs stream video on mobile phones on a monthly basis.

“We know people love watching TV on their mobile devices, so we’re making it easier than ever for Sprint customers to enjoy their favorite shows and movies on Hulu,” said Tim Connolly, SVP and head of distribution and partnerships at Hulu.
 


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