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NPD: Wireless Home Video Devices to Reach 600M Units Shipped by 2015

18 Jan, 2012 By: Erik Gruenwedel

Rising awareness of streaming video (i.e. Netflix) is creating increased demand for wireless Internet-connected home entertainment devices, including HDTVs, Blu-ray Disc players, video game consoles and streaming media players, according to a new report from NPD In-Stat.

New research shows that the evolution of the home network will drive the number of in-home video WLAN-enabled video devices to approach 600 million units in 2015. With Netflix creating a market for over-the-top access to movies and TV shows streamed into the home, Amazon has upped its presence in streaming through its Prime membership loyalty program domestically and launch of LoveFilm Instant in the United Kingdom last month.

Indeed, 28 million wireless Blu-ray players will ship in 2013, with 40% of HDTVs sold in 2015 not requiring a wired Ethernet connection to the Web. In addition, mobile hotspots allowing for wireless connectivity in retail and commercial locations will reach 98% market penetration by 2014.

“Wi-Fi has moved from a nice-to-have feature to a must-have feature as it provides the connectivity necessary to support IP-based video content,” said Frank Dickson, VP of research. “It is important to note though that Wi-Fi is growing from being simply about getting content from a network to devices, to sharing content between devices, as Wi-Fi evolves from being a network-centric connectivity standard to one that enables peer-to-peer connectivity.”

Dickson added that new innovations such as Wi-Fi Direct and Wi-Fi Display will fundamentally change the way that content is moved and shared in the home. Wi-Fi Direct enables devices such as mobile phones, cameras, printers, game systems and PCs to transfer content such as music, video, games and data, and share applications (socialize) seamlessly.

Wi-Fi Display allows for peer-to-peer, high-definition video and audio streaming between wireless devices and HD monitors. Specifically, users can replicate the display from their mobile phone onto a larger screen in real-time; moving and viewing content among various devices.

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