Netflix Launching in Spain in October4 Jun, 2015 By: Erik Gruenwedel
Netflix will bow service in Spain for about 8 euros ($9) a month, but without popular original programs “House of Cards” or “Orange is the New Black,” CEO Reed Hastings told Spanish newspaper El Mundo.
Netflix, which bowed service in Australia and New Zealand earlier this year, and plans to launch in Japan as well, hopes to offer access in 200 countries by 2017.
Hastings, in a Q&A segment, said “Cards” and “Orange,” which are produced by Sony Pictures Television and Lionsgate, respectively, have already been licensed in Spain to Canal+.
In addition, the CEO said catalog programming would be significantly less than in the United States due in part to the license rights and the fact the domestic market has more than 40 million subscribers.
When asked if Spain’s notorious piracy market could undermine Netflix, Hastings said the service faced similar problems when launching service in Canada and Holland — two countries he said now rank among the company’s most successful foreign operations.
“We can think of this as the bottled water business. Tap water can be drunk and is free, but there is still a public that demands bottled water,” Hastings said.
He suggested little concern regarding competing against local over-the-top video services operated by ISPs such as Telefónica.
“I think Spain will be one of our most successful countries. There is a population with a high rate of connection used to the use of electronic commerce. We are very optimistic,” Hastings said.