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Hulu Re-Ups Content Deal With Viacom

28 Oct, 2014 By: Erik Gruenwedel

Hulu Oct. 28 has renewed a content license agreement with Viacom for programing from Nickelodeon, Comedy Central, MTV, VH1, TVLand, Spike, BET and Logo, according to a blog post.

Hulu, which is co-owned by The Walt Disney Co., 21st Century Fox and Comcast, signed its first major third-party content streaming agreement with Viacom in 2011. The pact introduced Hulu subscribers to “The Daily Show With Jon Stewart” and “The Colbert Report,” among others.

The extension features first-time Nickelodeon programing earmarked for Hulu Kids, including “Invader Zim,” “The Ren & Stimpy Show,” “Drake & Josh” and “Hey Arnold!,” among others. 

Additional programing features “Key & Peele,” “Drunk History,” “Ridiculousness,” “Tosh.0,” “Kroll Show” and “Inside Amy Schumer.” Other programing includes “Catfish,” “Ink Master,” “16 & Pregnant,” “Teen Mom 2,” “Snooki & JWoww,” “The Hills,” “The Jersey Shore,” “Basketball Wives,” “Love & Hip Hop” and “Mob Wives.”

"We are also adding select scripted series including, Comedy Central’s “Workaholics,” "MTV’s Faking It,” and TVLand’s “Hot in Cleveland,” Craig Erwich SVP and head of content for Hulu, said in a statement.

Erwich added Hulu would also be expanding its selection of Latino programming for kids by adding titles such as “SpongeBob SquarePants” and “Teenage Mutant Ninja Turtles” in Spanish.

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