Log in
  

CBS: 'Star Trek: Discovery' Driving Record 'All Access' Sub Growth

3 Oct, 2017 By: Erik Gruenwedel



“Star Trek: Discovery,” the new series of the famed sci-fi franchise, is driving record subscriber growth at CBS All Access, the standalone subscription streaming video service.

CBS said exclusive access to the new “Star Trek” series pushed the service to a new record for subscriber sign-ups in a single week since the show’s Sept. 24 debut. Daily sub growth is up more than 200% year-over-year.

CBS didn’t disclose actual sub data. In August, the media giant said it would begin expanding All Access internationally through a partnership with CBS Interactive and CBS Studios International divisions.

It expects to have 4 million All Access subs by the end of the year, and up to 8 million subs by 2020 when combined with Showtime OTT.

“Consumer response to ‘Star Trek: Discovery’  has been tremendous,” Marc DeBevoise, COO of CBS Interactive, said in a statement. “The build-up to the show’s premiere led us to a record-setting month, week and ultimately day of sign-ups.”

As previously announced, the series will air in two chapters. The eight-episode first chapter of the series has been increased to nine episodes, with the final episode debuting Nov. 12. The second chapter, featuring the remaining six episodes, will return in January 2018.

“The second week of the series also exceeded expectations and is a credit to the brilliant and dedicated work of the show’s entire creative team and cast,” DeBevoise said.


Add Comment