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BT TV Offering Netflix in 4K

22 Dec, 2015 By: Erik Gruenwedel

BT TV, the over-the-top video service operated by BT Group, said it is the first to offer Netflix in 4K Ultra HD in the United Kingdom.

The service with 1.3 million subs (through Sept. 30) said adding direct access to Netflix in 4K resolution to its Ultra HD YouView set-top box costs £8.99 ($13.34) a month. Access to Netflix in 4K also requires subscribing to BT’s “Total Entertainment” platform for £15 ($22.25).

"We’re delighted to be offering our customers a wide range of incredible Ultra HD content with the convenience of a single bill,” Delia Bushell, managing director of BT TV & BT Sport, said in a statement.

Netflix launched in the U.K. and Ireland in 2012 and reportedly has more than 4.5 million subscribers — the second-largest tally behind the United States.

The subscription streaming pioneer, along with Amazon Prime Instant Video, currently offers select 4K content in the U.S. for $12.99 a month. Amazon doesn’t charge a premium for 4K.

4K movies available on Netflix include new original The Ridiculous 6 with Adam Sandler; Crouching Tiger, Hidden Dragon; Skyfall; Marvel’s The Avengers; The Art of Flight; Star Trek Into Darkness; Jerry Maguire; World War Z; The Smurfs 2; and Harlock Space Pirate.

TV series include “House of Cards,” “Breaking Bad,” Continuum,” “The BlackList,” Orange Is the New Black” and “Oscar’s Oasis 3D.”

Amazon’s episodic 4K content includes “The Man in the High Castle,” “Mozart in the Jungle,” “Transparent,” “Alpha House,” “Gortimer Gibbon’s Life on Normal Street” and “Orphan Black.”

Movies include Philadelphia; Crouching Tiger, Hidden Dragon; Hitch; Captain Phillips and The Amazing Spider Man.

The aforementioned Sony Pictures movies, among hundreds more, are also available via the Sony FMP-X10, a 4K UHD streaming media player ($490) compatible with any 4K TV with HDMI 2.0 input and HDCP 2.2 content protection.

4K content is also available at Vudu.com, M-Go, DirecTV, Comcast, Samsung’s UHD Video Pack, YouTube, Hulu Plus and UltraFlix — the latter a streaming network offering 4K rentals priced from $1 through the winter holidays, and available via Samsung, Sony, Vizio, Roku 4 and Android devices.

UltraFlix.com is operated by San Jose, Calif.-based NanoTech Entertainment, which claims to provide 4K backend support to Netflix, M-GO, Hulu Plus, and YouTube. The company manufactures the Nuvola NP-1, a $530 streaming media player that supports 4K Ultra HD movies.

“4K TVs are slated to be one of the hottest consumer electronics purchases this holiday season,” Aaron Taylor, EVP of sales and marketing at NanoTech, said in a statement. “As a special thanks to all the 4K TV early adopters, we’re providing them an economical opportunity to fill their UltraFlix stockings with a vast selection of stunning 4K content at a fraction of typical rental fees.”

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