Break Media Launches Premium Content19 Nov, 2009 By: Jordan Harrison
Break Media, an online media community for men, has struck a deal that will expand the content available on its flagship site, Break.com.
The company said its new content partners include horror channel FEARnet, and music sites Babelgum and Blastro. The company already has partnerships with such companies as the NBA.
“The secret to our premium content partnerships is our ability to curate these libraries and surface on our site the content that we know is going to best resonate with our audience,” said Break Media CEO Keith Richman.
The new content will appear on original channels that are accessible from Break.com. Break also offers its own content that is produced by in-house Break Creative Lab, a team that has created and produced numerous popular original webisodes available exclusively on Break.com.