Sony Opens Australian Blu-ray Facility10 Jun, 2009 By: Chris Tribbey
Sony DADC opened a new, multimillion dollar Blu-ray Disc replication facility in Australia June 10, the first such facility in the southern hemisphere.
The facility has three Blu-ray lines, one for PlayStation 3 games, the other two for movies. The lines have a capacity of 12 million discs per year.
“Australian consumers are already adopting Blu-ray faster than DVD, pushing Australia forward as one of the global leaders of the format growth, with the third highest per capita attachment rate behind the U.S.A. and U.K.,” said Michael Ephraim, managing director of Sony Computer Entertainment Australia and New Zealand. “The opening of this local production plant should send a clear message to consumers that Blu-ray is now a permanent fixture on the format landscape.”
Sony Computer Entertainment estimates that more than 500,000 PS3s and more than 3.5 million PS3 games have been sold in Australia.