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‘Bollywood’ Movies Stream on Samsung TVs, Blu-ray Players

25 Jun, 2012 By: Erik Gruenwedel

Mela, a South Asian distributor of Indian movies and TV programming, including Bollywood fare, June 25 said it is bowing its subscription video-on-demand service on connected Samsung televisions and Blu-ray Disc players.

Mela (www.mela.com) streams unlimited content — including 1,000 Blollywood movies — for $4.99 per month on PCs, the iPad, Kindle Fire and Samsung CE devices.

“With over 25 million Samsung Smart TVs and Blu-ray devices sold globally in the last 12 months, it is a critical and necessary step for Mela to have a presence on these new platforms in order for us to build a strong impression and expansive reach in the international market,” Prakash Bhalerao, CEO of Mela parent, Verismo Networks Inc., said in a statement.

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