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Projections: ‘Rio’ Ready to Take Flight

8 Aug, 2011 By: John Latchem



Fox’s animated hit Rio, about the adventures of some exotic birds in Brazil, should easily top the sales charts the week ending Aug. 7 on the strength of its $143 million box office take.

Sony Pictures’ family drama Soul Surfer — about Bethany Hamilton, a teenage surfer whose arm was bitten off by a shark — should fare well with faith-based audiences after an impressive $43.9 million box office haul.

With Rio embargoed from kiosks for 28 days, Soul Surfer is in prime position to top the rental chart.

Rank

Title

Studio

Weeks on Chart

 

Projected Top 3 Sellers for Week Ending 8/8/2011

 

1

Rio

Fox

New

2

Soul Surfer

Sony Pictures

New

3

Source Code

Summit

2

 

Projected Top 3 Rentals for Week Ending 8/8/2011

 

1

Soul Surfer

Sony Pictures

New

2

Source Code

Summit

2

3

Rango

Paramount

4

 


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