Projections: 'Hobbit' Begins Journey to Sales Glory25 Mar, 2013 By: John Latchem
Warner's The Hobbit: An Unexpected Journey should easily be the top-selling DVD and Blu-ray Disc for the week ending March 24. It will have some stiff competition among other hot titles in the March 19 new-release week, but its $302.5 million domestic box office haul gives it the clear edge.
The No. 2 title should be Sony Pictures' Zero Dark Thirty, the thriller about the hunt for Osama bin Laden that grossed $95 million.
After that, two Universal titles that hit on March 22 should make a modest splash in their short availability during the tracking period: the musical Les Misérables ($148.5 million in U.S. theaters) and the comedy This Is 40 ($67.5 million)
On the rental chart, Warner's Argo comes off a 28-day rental embargo at Redbox, which should push it back to a high chart spot. A holdback on The Hobbit will help Zero Dark Thirty be the top-rented new release for the week.
|Rank||Title||Studio||Weeks on Chart|
|Projected Top 3 Sellers for Week Ending 3/24/2013|
|1||The Hobbit: An Unexpected Journey||Warner||New|
|2||Zero Dark Thirty||Sony Pictures||New|
|Projected Top 3 Rentals for Week Ending 3/24/2013|
|3||Zero Dark Thirty||Sony Pictures||New|