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Projections: 'Hobbit' Begins Journey to Sales Glory

25 Mar, 2013 By: John Latchem



Warner's The Hobbit: An Unexpected Journey should easily be the top-selling DVD and Blu-ray Disc for the week ending March 24. It will have some stiff competition among other hot titles in the March 19 new-release week, but its $302.5 million domestic box office haul gives it the clear edge.

The No. 2 title should be Sony Pictures' Zero Dark Thirty, the thriller about the hunt for Osama bin Laden that grossed $95 million.

After that, two Universal titles that hit on March 22 should make a modest splash in their short availability during the tracking period: the musical Les Misérables ($148.5 million in U.S. theaters) and the comedy This Is 40 ($67.5 million)

On the rental chart, Warner's Argo comes off a 28-day rental embargo at Redbox, which should push it back to a high chart spot. A holdback on The Hobbit will help Zero Dark Thirty be the top-rented new release for the week.

Rank Title Studio Weeks on Chart
  Projected Top 3 Sellers for Week Ending 3/24/2013  
1 The Hobbit: An Unexpected Journey Warner New
2 Zero Dark Thirty Sony Pictures New
3 Les Misérables Universal New
  Projected Top 3 Rentals for Week Ending 3/24/2013  
1 Argo Warner 5
2 Skyfall Fox/MGM 6
3 Zero Dark Thirty Sony Pictures New

 


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