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Projections: Batman Could Turn Home Video Charts Into a 'Joke'

8 Aug, 2016 By: John Latchem

The title with the best shot of knocking Warner's Batman v Superman: Dawn of Justice from its disc sales perch the week ending Aug. 7 seems to be another movie featuring the Caped Crusader, Warner's animated Batman: The Killing Joke.

BvS has been the top-selling disc the previous two weeks, but the 'R'-rated Killing Joke, based on the iconic 1988 graphic novel, arrived at retail with tremendous interest. Following a premiere at San Diego Comic-Con International, Killing Joke earned $3.8 million during a two-day theatrical exhibition, breaking Fathom Events records (after popular demand led Fathom to expand the showcase from one day to two).

Otherwise, the most notable new release for the week is Universal's Mother's Day, a critically drubbed (7% on RottenTomatoes.com) comedy that earned $32.5 million at the U.S. box office, and was the final film directed by Garry Marshall before his death.

Mother's Day is likely to debut atop the weekly rental chart, as Universal doesn't appear to be imposing the usual 28-day delay it and some other studios (including Warner) have in place for new releases into the rental market.

Rank Title Studio Weeks on Chart
  Projected Top 3 Sellers for Week Ending 8/7/16  
1 Batman: The Killing Joke Warner New
2 Batman v Superman: Dawn of Justice Warner 3
3 Mother's Day Universal New
  Projected Top 3 Rentals for Week Ending 8/7/16  
1 Mother's Day Universal New
2 Criminal Lionsgate 2
3 Meet the Blacks Lionsgate New


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