'American Sniper' Easily Debuts Atop Disc Sales28 May, 2015
Warner’s American Sniper, the controversial war drama from Clint Eastwood that grossed nearly $350 million in U.S. theaters, had no trouble topping the national home video sales charts its first week in stores, snagging the No. 1 spot on both the Nielsen VideoScan First Alert chart, which tracks combined DVD and Blu-ray Disc unit sales, and the dedicated Blu-ray Disc sales chart for the week ended May 24.
Sniper ended a two-week reign atop both charts by Universal Pictures’ Fifty Shades of Grey, which slipped to No. 2.
In its third week of release, the film — based on the sexually charged novel of seduction and dominance — sold just 13% as many units as Sniper's first week.
Anchor Bay’s family-friendly Paddington repeated at No. 3, also on both charts, while the No. 4 spot went to another new release: Paramount’s Hot Tub Time Machine 2, a raunchy ‘R’-rated comedy that took in just $12.3 million at the domestic box office. The 2010 original grossed more than $50 million and in addition to top-billed John Cusack, who does not appear in the theatrical version of the sequel, featured a cameo by Chevy Chase, who briefly reprises his role as the mystical hot tub repairman in the second installment (Cusack does appear in the sequel's unrated cut that appears on the Blu-ray).
Rounding out the top five was Universal’s Pitch Perfect on the overall disc chart and Warner’s The Hobbit: The Battle of the Five Armies on the Blu-ray Disc chart.
American Sniper generated 44% of its total unit sales from Blu-ray Disc, compared with 41% for Hot Tub Time Machine 2.
On Home Media Magazine’s rental chart for the week, the No. 1 spot went to 20th Century Fox’s Taken 3, which came off its 28-day holdback from Redbox.
Hot Tub Time Machine 2 debuted at No. 2.
The No. 3 spot on the rental chart went to Sony Pictures’ The Wedding Ringer, down from No. 2 the prior week. Paramount’s The Gambler slipped to No. 4 from No. 3.
The previous week’s top rental, Lionsgate’s Mortdecai, dropped to No. 5.