‘Marley & Me’ Fetches First Place8 Apr, 2009 By: Thomas K. Arnold
Marley & Me, from 20th Century Fox Home Entertainment, exhibited both bark and bite when it debuted on home video, topping both the national DVD sales and rental charts the week ended April 5.
The family hit, with a $143 million theatrical pedigree, easily captured the No. 1 spot on the Nielsen VideoScan First Alert sales chart for the week, besting two other new releases — including fellow Fox release Slumdog Millionaire, the 2008 best picture Oscar winner.
Slumdog debuted at No. 2 on the sales chart, selling about 65% as many discs as Marley & Me.
Summit Entertainment’s Twilight slipped to No. 3 after two consecutive weeks at No. 1.
Two other new releases debuted in the First Alert top 10: Sony Pictures’ drama Seven Pounds at
No. 5 and Walt Disney Studios’ Bedtime Stories at No. 7.
Marley & Me also bowed at No. 1 on Home Media Magazine’s weekly rental chart, with Seven Pounds following at No. 2 and Slumdog at No. 3. Seven Pounds generated 69% as much rental activity as Marley, while Slumdog was close behind at 65%.
MGM’s Quantum of Solace, the previous week’s top renter, slipped to No. 4.
On the Nielsen VideoScan Blu-ray Disc chart, Quantum of Solace held onto the No. 1 slot, with Slumdog a close No. 2, selling more than 97% as many units as the latest James Bond film. Marley & Me debuted at No. 3.
Blu-ray Disc sales accounted for 13% of total Slumdog sales, as opposed to just 7% of Marley & Me.