Projections: 'Campaign' Looks To Be a Winner
5 Nov, 2012 By: John Latchem
The biggest of the Oct. 30 new releases was Warner’s The Campaign, a political comedy with a home video release timed for the election after earning $86.6 million at the domestic box office earlier this year.
Also making the rounds is the direct-to-video sequel A Christmas Story 2, also from Warner, which was the only other new release promoted at many retailers.
With most of the new releases under a kiosk embargo, the top-ranking titles on the rental chart likely won’t change very much.
| Rank | Title | Studio | Weeks on Chart |
| Projected Top 3 Sellers for Week Ending 11/04/2012 | |||
| 1 | The Campaign | Warner | New |
| 2 | A Christmas Story 2 | Warner | New |
| 3 | Secret of the Wings | Disney | 2 |
| Projected Top 3 Rentals for Week Ending 11/04/2012 | |||
| 1 | Madea's Witness Protection | Lionsgate | 2 |
| 2 | That's My Boy | Sony Pictures | 3 |
| 3 | Madagascar 3: Europe's Most Wanted | Paramount/DreamWorks | 3 |

