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Kaleidescape Ups Srinivasan to CEO

10 Mar, 2014 By: Chris Tribbey

Cheena Srinivasan

Upscale movie server company Kaleidescape has installed co-founder and longtime COO and EVP Cheena Srinivasan as its new CEO.

It’s the second CEO change for the Sunnyvale, Calif.-based company in less than three months, with Srinivasan taking over the role vacated by former Nokia GM Tom Furlong. Furlong took over as CEO of Kaleidescape in December, after co-founder Michael Malcolm retired.

“Cheena has been with Kaleidescape from the beginning and I cannot think of anyone better prepared or more qualified to lead the company into the future,” said Malcolm, who still chairs Kaleidescape’s board of directors. “His track record of driving business growth speaks for itself. We are confident that Cheena’s appointment as CEO will ensure the company’s continued success.”

Srinivasan said his goal as CEO is to make Kaleidescape “the best platform for electronic sellthrough, by offering the convenience of streaming, the quality of Blu-ray, and a catalog of titles that is second to none.”

“I am proud that Kaleidescape is the gold standard for delivering a remarkable movie-watching experience in the finest home theaters in the world,” Srinivasan said. “We’ve built an exceptional team that has shipped over 135,000 products used in close to 16,000 installations, located in more than 120 countries.

“As we continue to grow the company, our vision is to bring the Kaleidescape experience to many hundreds of thousands more customers around the world by accelerating the disc-to-digital transition via the Kaleidescape store and new lower-cost devices.”

Before helping launch Kaleidescape in 2000, Srinivasan was VP of marketing and worldwide sales development at software company Mirapoint, director of enterprise marketing at network storage company NetApp, and manager of product marketing for Microsystems. 

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